door Knutsel Frutsel

The Knutsel Frutsel ladies will expertly help you navigate your way around the shop. Immerse yourself in all the trinkets and toys, inspiration is guaranteed.
Even if you don’t know what you’re looking for, you’ll end up with a wide choice for that perfect gift, for the baby, the best friend, the neighbour’s daughter, the little rascal, the princess, the puzzle nut, the mess maker, the teacher, the patient, the artist and the little professor. You will most likely find something irresistible for yourself too, but that’s also allowed!

The salesladies are always ready to help with the ultimate tip for a present, important paint advice, pedagogically sound product information, a recommendation for a must-have board game, a laugh and even a spontaneous personal conversation.
Isis Knutsel Frutsel


The Canadian Isis, our chief and shop owner, has an excellent eye for quality. Her love for a spot of fun and sense of the newest trends, coupled with a purchasing talent that has been unparalleled for over 20 years, makes for a chockablock full, tantalizing shop.


Violet, is an editor who has a real passion for children’s books. The bountiful book section is her domain and with her love of language, she collects the most beautiful classics and modern jewels. She’s also in charge of creating order in the everyday jungle.
Winkelmeisje Wolke van Knutsel Frutsel


Wolke is a film director, gets excited by quality science kits and knows all about craft materials since her mother was an arts and crafts teacher. She’s always prepared for the unexpected and if taken by surprise, is quick on her feet and will always be ready with a solution. 


Sankie studied Law, she is sporty, a hard worker and very sweet. As a mother of three she is well equipped to advise about kids and what they like. She lived in France for years et donc, elle parle Français! A real catch for the shop.


Anna was born and raised in Friesland and trained to be a photographer. These days she is a student in Amsterdam. She loves playing and of course that is allowed. Especially for a Saturday girl, but mostly because she is our youngest and has such a  lovely smile trying to win.


Marlot is studying to be a paediatrician. Her roots are in Groningen and she does have the typical character. Hardworking, independent and decisive. And that in combination with her love for kids makes her a wonderful on-call power.


Jolijn is our lifesaver. Jolijn works with boundless energy in the theater and festival worlds, still finding time in between to help us out.
Children and dogs steal Jolijn’s big heart, and she is always stealing theirs!

Tuesday – Saturday 10:00-5:00 p.m.

Hoofddorpweg 19-21
1059 CT Amsterdam

Telephone: +31 (0)20 615 3994